Innovative Value Added Solutions for your business

Expertise Wave

Efficient, Reliable, Secure with Advanced Solutions

As a trusted Value Added Distributor, we are designed to ensure efficient operations, reliable supply chains, and secure deployments for our partners and clients. With deep technical expertise and advanced infrastructure, we provide tailored support, pre- and post-sales services, and cutting-edge technologies that drive growth and transformation.

ISO Certified Company in Saudi Arabia
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About Expertise Wave

Smart Solutions, Strong Infrastructure, and Future-Ready Tech Expertise Delivered

We are a leading Value Added Distributor specializing in cutting-edge technology solutions across AV systems, networking infrastructure, meeting room integration, IoT applications, IP PBX communication, and electrical automation. Our mission is to bridge the gap between innovative global technologies and local market needs, enabling our partners to deliver smarter, more connected environments. Whether it's a smart boardroom, a secure network, or an intelligent building, we provide the products and expertise to bring it all together.

What makes us different is our commitment to end-to-end value. Beyond distribution, we offer technical consultation, system design support, training, and post-sales services that help our partners stay ahead in a competitive market. With a future-focused mindset, strategic vendor alliances, and deep industry knowledge, we empower system integrators, resellers, and enterprise clients to deploy reliable, scalable, and efficient solutions for every modern space.

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Keys of our Vision and Mission

  • Innovation & Excellence
  • Trust-Centric Approach
  • Inspiration & Empowerment
  • Purpose-Driven Impact
  • Inclusive Workplace Culture
  • Community & Relationships
  • Innovative Global Solutions
Our Business Journey

Years of Excellence, Moments of Impact

We don’t just keep up with change—we lead it. Our business journey captures how we’ve adapted, grown, and stayed ahead through constant innovation.

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2011

Established as a New Startup

Established by Mr. Rashid Adel Mohammed Abdullah Baqr in Dubai.

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2014

Growing to Set Branches Dubai and Omen

Established as a distributor of PCs and accessories in the UAE and later expanded to Omen.

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2022

Established Operations in India

Established Operations in India to handle Back-Office Operations.

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2023

Company acquired by
Mr. Pramod Somarajan.

Officially registered in Saudi Arabia, enabling the company to venture into IT Networking, Data centre, IPT, AV solutions distribution.

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2024

Launch In-house Real Time Asset Tracking Solutions

Restructuring Dubai Operations with a plan to have new start in Dubai by Q2 2025.

2025

Recognized as a Leader in VAD Solutions

We are an ISO-certified organization demonstrating our adherence to internationally recognized standards for quality and operational excellence.

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Our Technology Solutions

Shaping Digital Transformation Through Customized VAD Solutions That Deliver Real Impact

Networking Solutions

Smart, secure, and scalable networking solutions tailored for high performance and seamless business connectivity. Delivering intelligent networking with speed, stability, and value-added integration of modern businesses for reliable networking solutions with expert support.

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IP BPX Solutions

We provide advanced IP PBX solutions that enhance business communication with flexibility, scalability, and crystal-clear voice quality. Our value-added services include system design, deployment, and support—ensuring seamless integration with your existing network for smarter communication.

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Video Solutions

We deliver high-impact video wall solutions that combine stunning visuals with seamless control and integration. From control rooms to retail displays, our value-added services ensure professional installation, calibration, and support—creating powerful visual experiences that engage, inform, and perform flawlessly.

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Meeting Room Solutions

Our meeting room solutions combine smart AV systems, intuitive control, and collaboration tools to transform how teams connect and create. Whether it's a huddle space or a large boardroom, we deliver customized, plug-and-play environments that boost productivity and engagement effortlessly.

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IoT Solutions

Our IoT solutions enable smart, connected environments with real-time monitoring, automation, and control. From smart buildings to industrial applications, we deliver integrated systems that drive efficiency, enhance safety, and provide actionable insights—empowering data-driven decisions across every layer of your operations.

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Structured Cabling Solutions

Our structured cabling solutions provide a reliable foundation for your IT infrastructure, ensuring high-speed, organized, and scalable connectivity. Designed and installed by experts, our systems support voice, data, and video networks with minimal downtime and easy future upgrades.

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Features of Value Added Distribution

More Than Products — It’s Performance, Support, and Scalability

Our value added distribution solutions go far beyond product delivery. We offer cutting-edge features that include smart integration, future-ready technology, certified quality, and expert support. Every solution is designed to add measurable value, empower growth, and drive reliable performance across your business.

Featues

Our Value Added Distribution services expert guidance, customized solutions, technical support, and seamless integration for your business.

Why Expertise Wave?

At Expertise Wave, we go beyond traditional distribution—we deliver value-driven technology solutions that transform how businesses connect, communicate, and grow. As a trusted Value Added Distributor, we specialize in advanced AV systems, enterprise-grade networking solutions, intelligent IoT integrations, modern meeting room technologies, secure IP PBX systems, and electrical automation. Our comprehensive approach combines best-in-class products with deep technical know-how, empowering our partners to execute projects with precision, scalability, and confidence. From smart offices to connected infrastructures, we’re your reliable technology enabler.

Comprehensive Tech Portfolio

Delivering end-to-end AV, IoT, Networking, and Automation solutions.

Expert Consultation & Support

Guiding every project with technical expertise and tailored solutions.

Trusted Vendor Partnerships

Supplying reliable, certified products from globally recognized technology brands.

Seamless Project Execution

From planning to post-installation, we ensure smooth, scalable delivery.

Frequently Asked Questions

Clarity Builds Confidence—Explore the Answers That Move You Forward.

Have questions? We’re here to make things clear. Whether you're exploring our advanced AV, networking, IoT, or communication solutions, this section covers the answers you need to move forward with confidence.

A Value Added Distributor not only supplies products but also offers services like technical support, training, logistics, and solution design. VADs offer expert guidance, pre/post-sales support, and customization, whereas traditional distributors mainly focus on product supply.

We serve a diverse range of industries including technology, healthcare, finance, education, and retail. Our expertise allows us to tailor our solutions to meet the unique needs of each sector, ensuring maximum impact and value for our clients.

Yes, we actively support system integrators and resellers by providing them with the necessary tools, resources, and expertise to successfully deliver our solutions to their clients. We understand the unique challenges faced by partners in the channel and are committed to fostering strong relationships that drive mutual success.

We distribute AV systems, networking solutions, meeting room technologies, IoT devices, IP PBX systems, and electrical automation products.

Absolutely. Our technical team provides end-to-end design and consultation support tailored to your project needs.

We work with a wide range of global technology brands and can integrate multi-vendor systems for customized solutions.

Yes, all our distributed products are industry-certified and comply with relevant safety, performance, and interoperability standards.

While we do not directly install, we offer detailed implementation guidance and support to system integrators and partners.

Yes, we provide certified training programs and product demos for partners and clients.

We offer technical support, warranty assistance, product updates, and service coordination through our dedicated support team.

Delivery timelines depend on stock and project requirements, but we offer streamlined logistics for timely supply.

To become a partner or reseller, please contact our team through the website or email. We will guide you through the onboarding process and provide all necessary resources and support.
Contact Us

We’re Ready to Help You Navigate Your Business Journey

We’re here to listen, understand, and provide solutions tailored to your needs. Let’s start the conversation today. Don’t hesitate—our team is eager to provide the support and solutions your business deserves.

Phone+966 53 994 3146
Email sales@expertisewave.com
Address
#801, 8th floor, Alessa Tower,
King Abdulazizz Road, Riyadh Province,
Riyadh, Saudi Arabia.
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